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SEO - introduction to search engines and indexing    ( non-edited article - click here for published articles )



How search engines ranked web site in their results? To understand the classification of the site in search engine results you must be aware of how Internet search engines work. And remember that the most important thing crawler (crawler) collected from each Web site content. Once you get a search query, the search engine searches its catalog (index) and finds all pages containing the keywords from this ruling. Sort engine, rated according to its key importance in these pages and send a list of results by the consumer. What classification algorithm using a search engine works and how business is secret. However, the major search engines follow some general rules.

The position of the Internet site in search engine results depends mainly on how often a keyword is found on this site, and where the word appears on the page. Often in ranking pages with keywords in the title is considered more significant than others. For a more meaningful when ranking search engine web site is taken containing the keywords at the beginning than the site of the same keywords that are closer to the end. Searchers accept that pages related to the topic will contain these keywords in the beginning. Pages containing the keywords in close proximity given higher ranks in the results of AltaVista.

Internet search engines use robots (crawlers) / special programs / that index / seek and gather information / the web site after site, page by page. When a search engine crawler visits a web page, it reads its content and then follow hyperlinks and so is page after page. Likelihood Internet search engines to find a site is larger if many other sites contain links to it. Googlebot, ZyBorg, Slurp, Scooter, Zealbot, Ia_archiver, and FAST-WebCrawler are among the most frequent visitors to our web site.

Best understood by Internet search engines are the ordinary static HTML pages. Search engines can not index content from databases, or fill out forms of any kind. Block dynamic pages, frames and confuse search engines on the web. Internet search engines can not index images and graphics. Also, if the pages are very complex, it is possible to get a break before the crawler to index the full text. Internet site will be included in the search engine index if it is not indexed due to network problems or hosting. Therefore, a good ranking in search engines is only possible under optimal web site design and reliable hosting.

All information that Internet search engines index is compiled in their catalogs - their databases. These catalogs (index) containing a copy of each indexed page. Once in the catalog, the site is indexed regularly by search engine robots.

Software / program / query is the last of these famous sites in the network. This software searches the vast database of web pages listed in the catalog search engine to find those relevant to your query, then ranks them in good order.



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